Refreshing the online presence of a bold, multi-award-winning salon through a modern rebrand, UX improvements, and ongoing WordPress support.
Yaxley Hair & Beauty, a Witham-based salon with a fearless approach to style and service, approached us to elevate their digital presence. Their goal was to modernise their website, unify their hosting and support under one trusted provider, and ensure the overall experience reflected the creative energy of their award-winning team.
Founded in 2012, Yaxley Hair & Beauty was built around a clear vision: create a space where clients feel uplifted, valued, and transformed. The salon is home to a passionate, boundary-pushing team of stylists who live and breathe innovation in hair and beauty. Their mission goes beyond appearance - it’s about helping people feel like the best version of themselves.
We began with a full rebrand of their existing WordPress site, including visual updates, improved UX, and refreshed imagery. Working closely with the team, we restructured content, updated key messaging, and introduced an aesthetic that better aligned with their salon’s bold and expressive identity.
Alongside the visual improvements, we brought all their digital services into a single, streamlined environment — including server setup, secure WordPress hosting, and technical maintenance. With no strict deadline, we focused on doing it right: clean, intentional design choices that improve customer experience without overcomplication.
The result? A modern, user-friendly website that resonates with both returning guests and first-time visitors. The feedback from their community has been overwhelmingly positive — their website now feels as high-quality and welcoming as the salon itself.
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